What is the best way to boost you sales? It is when you improve your credibility amongst your customers; this means your customers’ trust in you grows. But this is easier said than done because growing this trust takes a lot of time. It is a complex process which is critical for success. You must always bear in mind that trust can be lost quickly; it is very fragile and once lost; it may be harder to regain it than you imagined. Here are some easy trust-building tips that could benefit your business greatly:
- Show you trust others: This means being able to forgive others when they have failed in some way or made mistakes. It is a natural tendency to think that the employee is not good enough for the job and relieve him of his responsibilities. But the real challenge is to motivate him to do better; it is your encouragement rather than criticism that can make him improve his productivity. Not only will you develop greater confidence in their abilities but they will also trust you in return and give their best to the company.
- Build mutually-beneficial relationships: All your employees, clients, and colleagues will think that their decision to work for you or with you is the right move. However, this decision will not come until your customers can understand the real value of your services or your employees feel that they can take on bigger responsibilities. These changes make them feel more accountable and their trust in you grows because they realize that you have complete faith in their abilities.
- Solve problems directly: There is bound to be frictions in the workplace. But, instead of sweeping them under the carpet, it is necessary to address them directly. The way in which you handle customer grievances or employee issues helps to instil loyalty and trust. For instance, your contact with customers begins from the minute he sets his eyes on your product and continues after sales. So, you need to be able to deliver on your promises and extend customer support services to build this trust. Unless you show them that you care, they will not put their trust in you.
- Reveal the truth: It is foolish to think that people will not be able to handle the truth. If you can be completely honest with your co-workers and employees, you can be sure they will also be honest with you. Delivering your promises shows that you are committed to integrity and truth; so, you must never promise something that you are not sure you can guarantee.
- Be flexible: It is important to be patient when you run a business, no matter how big or small it is. You have to develop the skill of tolerance because mistakes and accidents will happen. You need to judge negative experiences objectively and not let these cloud your ability to trust someone. Look for innovative solutions to deal with problems when traditional methods fil.
- Surprise your customers/colleagues: The simplest way to earn trust is to deliver what your clients and employees will never expect; this means giving them more than they hoped for, whether it is more perks, more convenience, or even more sensitivity.
- Respect others’ time: You have to learn how to be sensitive to other peoples’ needs and time to appeal to them.. so, make it a point to respond to customer calls promptly, reply to their emails, addressing all their queries, arrive for meetings on time, etc.